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For the correct management of the activities of a trading enterprise, it is necessary to have complete, accurate, objective, timely and sufficiently detailed economic information. This is achieved by maintaining business records. Depending on the nature of the data, methods of obtaining them and methods of grouping, economic accounting is divided into three types: operational,…
For many retailers, growth is the most desired goal. And for most retailers, a growth strategy means expansion, an increase in the number of retail objects, products or ideas. It is, of course, a key factor in building a large, successful organization and therefore requires careful planning. Operations in the field of trade in the…
Any company producing FMCG products faces the problem of finding information about the market as a whole and about its competitors. In the absence of this information, the actions of a company operating on the FMCG market cannot be adequate to the conditions of the external environment. One of the main sources of information of…
How sales take place at each retail outlet and what influence prices, merchandising, advertising and POS materials, and the activity of competitors have on them- such questions are relevant today for many suppliers and manufacturers of goods. An important tool in measuring this kind of data is Retail audit or Point of Sale Audit. POS…
The figures of your business do not add up? The costs and expenses reported in accounting at the end of the month are greater than your income, at the time of making physical inventories to your warehouse, are missing differences and excessive surpluses determined? Is the amount of federal taxes and social security higher than…
Any company that produces FMCG (fast moving consumer goods) products faces the problem of finding information about the market as a whole and about its competitors. In the absence of this information, the company’s actions cannot be adequate to the conditions of the external environment. One of the main sources of information of this kind…
The changed reality makes not only entire companies, cities, countries, the world change, it also makes us, ordinary people, change. The purpose of this article is to guide internal auditors to take action now, in response to the challenges that COVID-19 has posed for all of us. The acute phase of the COVID-19 coronavirus infection…
Today, enterprises with various organizational and legal forms and various forms of ownership have the opportunity to independently organize the production and sale of any product, choose a wage system that suits them, methods of tax and accounting, and much more. But one should not think that the state does not exercise control over all…
An audit helps to identify new and emerging market segments, outline prospects and assess the benefits of bringing new products to shelves, analyse new trends in changing consumer demand and activity. All this allows company executives to have a broad outlook, which in turn brings considerable bonuses and dividends in the competition for the hearts…
A retail audit within the framework of a trade audit is usually understood as research aimed at a comprehensive analysis of the assortment, availability and stocks of goods, its value, overall representation in retail outlets, the availability of advertising materials, the quality of staff work, as well as the pricing policy of competitors. This type…
